Hypebeast -
9 Apr 2015 23:20

Drawing its name from Kenya's Rift Valley province and inspired by the efficient barefoot style of Kenyan distance runners and their international competition dominance, Nike's Air Rift was released back in 1996 as the brand's very first foray into "natural motion" footwear. Launched without much advertising or marketing, the unique split-toe design -- itself a nod to the stunning Great Rift Valley fault line -- nonetheless caught on as runners and sneaker aficionados were attracted to the stret...
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